Working Smart Not Hard First you have to have a clear goal. Goals The most common goal for a small businesses is the earnings of the business owner. How much money do you want to take out of the business to live on (or retire on)? Then you need a plan. What do you need […]
Helen Lindop was invited to give a talk on the benefits of email marketing for small businesses to members of Indie Cambridge. Helen works with small businesses on email marketing strategy, training, management, and set up. Her website www.helenlindop.com has lots of tips and ideas for how to use email marketing effectively. These are the […]
I’ve been having some interesting conversations about managing expectations and how making assumptions can lead to all sorts of problems. Most work smart habits are about being very clear about what you want. Clear communication lets everyone know, so that there’s no second guessing. Everybody wins. If someone asks you to so something and you […]
Are you guessing, making assumptions or do you just think you know best? “She won’t want to be bothered at the weekend. I’ll wait till Monday and she’ll thank me for that.” “This document is way to long. I’ll just cut some of it and he’ll be grateful.” “They asked for this AND this […]
Why are you running your own business? Work Smart Not Hard Tip No. 21 in a series written for Indie Cambs. I was talking to one of my clients last week and he had this written on his whiteboard in big letters! “Work less, earn more!” He’s been working a four day week for a […]