When you fail at something do you sink into despair or bounce back and try again? Whatever we do for a living, we are all in the business of trying to persuade someone to give up something they value: attention, money, time, effort, etc., for something we offer them in exchange. That could be a […]
Small business owners are usually not great fans of planning. Most people start a business to do the thing they’re good at, and that’s not the boring businessy stuff. Add to this the uncertainty of a world in chaos and planning of any sort can seem futile. But I’m still banging on about planning and […]
Who are you and why should anyone care? “Do you know Brian Mitchell?” I get asked this a lot. Not about Brian Mitchell but about lots of people. The subtext, always, is: “Can I trust him/her?” We humans need to know about the people around us. We need to know if you’re a threat, if […]
Re-visiting the murky waters of Why. It seems like every couple of years the question of “what’s your why?” comes up. I blame Simon Sinek. He did a talk at TEDxPugetSound back in 2009 called “Start With Why. How Great Leaders Inspire Action.” Sinek is a leadership guru and founder of a consultancy specialising in […]
“I want to build a business that’s not totally reliant on my skills”
