You don’t need to think about marketing yet.

You don’t need social media accounts yet.

You don’t even need a business name or a domain name yet.

Starting a business doesn’t start with marketing.

It starts with money.

Most businesses fail because they run out of money before they start making any.

Even more get stuck on a treadmill of never quite making enough.

You need to know how long it will be before you start making sales.

You need to know how much it will cost you to make those sales.

You need to know how to make a profit.

Until you know that, everything else is irrelevant.

You can spend as much money as you like on marketing but without knowing how your business will succeed financially you’re just guessing and could be pouring money straight down the drain.

Even if you’ve been going a while and you’re struggling to know how to make a profit, its not too late to go back to basics and figure out a better strategy.

If you’re ready to build a solid foundation for your business, my on-line workshop, Work Smart Not Hard takes you through all the steps you need or  contact me for a chat about where you’re at now and what you want to achieve.