Posts

Remove the technology

Don’t dive into social media Free social media networks encourage small businesses to do their own marketing (or think they are). Often what they are doing isn’t marketing at all, they’re just producing noise and wondering why it doesn’t work. Diving straight in to using social media is like piping out the frosting before you’ve […]

Are you afraid of failing or afraid of succeeding?

Should you set big fat hairy audacious goals or stick to the reasonable, more easily achieved variety? Many interviews with highly successful people reveal that they set themselves huge goals, fired by a burning desire to achieve something specific and that these goals determine their direction and purpose in life and colour all their decisions […]