I tweeted a link to one of my blog posts.
One of my followers commented and re-tweeted it.
One of her followers commented and re-tweeted it.
I said thank you and looked at his profile.
I discovered a great guy called Dom Garrett.
I really liked what I saw in his Twitter stream.
I started a conversation.
I saw that, despite a huge gap in age, culture, experience and interests, we shared a lot of the same values about life, people and business.
We talked about why its important to know your “why” and that purpose and beliefs shine through and are more important than slick sales or marketing messages. We shared the importance of being personal and not trying to tweet as a brand or a logo, that wearing your knowledge on your sleeve makes you do better work and that nothing is better than a genuine connection.
The rest is in this video. We had a ball.
Best quote: “Twitter is like a dinner party on crack and you’re the host.”
- When someone looks at your Twitter bio does it encourage them to follow you?
- Do they see a smiling face with great eye contact that makes them feel they can trust you?
- Do they read tweets that are so transparent, genuine and authentic they know immediately that they’re going to get along with you?
- Do they see you making an effort to connect people and to share your best work?
That’s what makes it easy to make real connections on Twitter and, while it may not be immediately obvious, those connections are going to help you to grow your business.
In the best traditions of “its not what you know but who you know” that makes a difference, influencers and amplifiers help to spread your message to a wider audience than you could ever reach on your own.
As Dom says at the end of video:
“You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.”
— Dale Carnegie How to Win Friends and Influence People
Have you made any great really great connections on Twitter? What works for you?
If you’d like to talk about how to make great connections to grow your business, contact me and I’ll talk you through it!