Inspired!

There are many, many Twitter Guides out there, some are just one person’s preferences based on nothing much but this is one of the best I’ve seen, based on three years extensive use.

Its written by Shea Bennett @sheamus who writes for All Twitter which is part of mediabistro.com. The original article is here:  http://www.mediabistro.com/alltwitter/40-twitter-tips_b8973 and contains lots of links to other articles which explain some of these tips in more detail so if you want more, go there. If you want a quick synopsis of the tips, with my edits, see below:

BEFORE YOU BEGIN
Answer these questions: Why are you using Twitter? What are you hoping to accomplish? What could you accomplish?

YOUR PROFILE
Use a photo of YOU as your avatar. You. That’s who we came to see.
A tailored background is nice, but not vital.
Fill out your bio. It’s OK to be witty, but not at the expense of clarity.
Link to your website. Don’t link back to your Twitter profile – that’s several shades of pointless.
The rest of your profile settings are personal preference, but I strongly recommend you don’t protect your tweets unless you really, really have somebody out there you don’t want seeing your stuff. And if you do, maybe a public network isn’t the best place to hang out.

Use a photo of YOU as your avatar

YOU
Be polite.
Be useful.
Be interesting.
Be unique.
Be yourself.

YOUR TWEETS
You only have 140 characters, so make them count.
Manual good, automatic bad. It’s OK to schedule tweets, but don’t automate anything.
Spelling, grammar and punctuation count. Take a moment to write the perfect tweet. It’s always worth the effort.
There’s an important difference between crediting others for their work (courtesy) and thanking for retweets (noise/egotism).
Likewise, don’t be a metweeter.

Never automate ANYTHING

FINDING FOLLOWERS
Engage, engage, engage. Repeat.
Want to know how not to get somebody to follow you? Ask them to.
If you tweet it, they will come. Behave in the manner with which you wish to be noticed, and write about the subjects you wish to discuss.
All the ‘get more followers’ systems are complete garbage. Don’t waste your time or (in some cases) money. Mass following and autofollowing gives you a large but empty network of eternal strangers, none of whom are paying the slightest bit of attention to you.
Strive for 100 true fans, and be remarkable. The rest will take care of itself.

TWITTER ETIQUETTE
Avoid text speak – if you can’t squeeze a proper sentence into 140 characters (or, ideally, less), try, try again.
Find the balance between being overly negative and happy clappy trappy. Neither camp is enormously popular except with others like them. Don’t be somebody you’re not, but if the real you is a jerk, a sap or a fraud, you should probably work on it.
Act as if. (As if you already have the things you want)
Don’t send people automated ‘welcome!’ direct messages when they start following you (especially not with a link to your website!). We hate that stuff. Again, never automate anything.

Don’t be a MEtweeter

YOUR TWEETS (PART 2)
Become an authority in your niche. Everybody is an expert on something. (And if you’re not, read more.)
People look for and value consistency. It’s OK to go crazy once in a while, but find out where your middle is. Middle doesn’t mean boring. It means balance.
The same applies to how often you tweet. After a period of time (usually a few months) you’ll find a natural place where both you and your audience are comfortable with your daily number of tweets.
You always have a choice in how you behave and react to others.
Don’t shoot the messenger.

Again, never automate

LINKS
Always, always, always use bit.ly to shorten your links. It comes with built-in stats which are great, but that’s not as important as the fact that bit.ly is trusted by the Twitter community.
It’s OK to share your own stuff. In fact, I recommend you do it twice per day so you cover the major timezones. For example, I share my content mid-morning in the UK and also mid-morning (late afternoon UK) in the USA (ET).
If you want to get retweeted, leave enough space.
If you’re retweeting somebody else, always credit them. And by them I mean the original tweeter – don’t go mad trying to squeeze everybody and their uncle in.
Even for the Twitter elite, the level of engagement measured by click-throughs and retweets is incredibly low. So relax, and remember it’s all about your long game.

Act as if

FIVE (FREE) BONUSES
There is no perfect Twitter client – whatever works for you works. (That said, I recommend HootSuite for your desktop and iPad and the official Twitter clients for everything else. I’m not an affiliate – these are, in my opinion, the best products.)
Regularly monitor and clear out any dubious applications authorised in your Twitter profile. Don’t be that guy.
Become a Twitter search kung fu master.
Don’t be afraid to block people, doing so for the right reasons. But be aware that Twitter’s block is junk. Don’t rely on it to protect you.
Make Twitter a part of your life, but don’t make your life a part of Twitter. You often do your best thinking offline.

Twitter is a work in progress, and that includes the platform itself and the way that we all use it. Everything is constantly changing.

If you want to get better at using Twitter I  recommend you subscribe to All Twitter at www.mediabistro.com and follow @sheamus.

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